Porsche delays Panamera introduction
Sedans/Saloons, Geneva Motor Show, Hatchbacks, Porsche, Misc. Auto Shows
As far as digital images go, there isn’t much left to see of the new Porsche Panamera. Still, there’s something special about seeing a new car in person, and the first chance the public will get to see the latest Swabian hatchback four-door grand touring sports car will be at the 2009 Shanghai Motor Show in April, not at the Geneva show a month earlier as initially planned.
With Porsche pushing back the Panamera’s official intro, the German sports car maker clearly acknowledges that emerging markets such as China are extremely important to its growth. Its sales doubled last year in China while falling in both America and Europe. Experts expect this trend to continue well into 2009, so Porsche will be relying heavily on the Chinese to reach its goal of 20,000 highly-profitable Panameras per year.